🔒 Your privacy matters. DewRitual collects only what's needed to process your orders and improve your experience. We don't sell your personal information to third parties.
Who We Are
DewRitual ("we," "our," "us") is a Korean skincare e-commerce store. Our website is dewritual.store. Contact: hello@dewritual.store.
Information We Collect
We collect information you provide directly and data generated from your use of our site:
- Order information: Name, email address, shipping address, phone number (when placing an order)
- Payment information: Handled entirely by Stripe — we never see or store your full card details
- Skin quiz answers: Skin type, concerns, and preferences you enter in our quiz (stored anonymously by session)
- Communications: Any emails or messages you send us
- Usage data: Pages visited, products viewed, time on site (collected via analytics)
- Cookies: Session cookies, cart data (stored in your browser's localStorage), and analytics cookies
How We Use Your Information
- To process and fulfill your orders
- To send order confirmations, shipping notifications, and tracking updates
- To respond to customer service inquiries
- To send marketing emails (only if you opt in)
- To personalize your shopping experience (e.g., quiz-based recommendations)
- To improve our website and product selection
- To prevent fraud and ensure security
Email Marketing
We may send you promotional emails about new products, sales, and K-beauty tips if you opt in. You can unsubscribe at any time via the link in any email, or by emailing us at hello@dewritual.store.
We do not send marketing emails without your consent.
Cookies
We use the following types of cookies and local storage:
- Essential cookies: Required for the site to function (session management, cart data in localStorage)
- Analytics cookies: Help us understand how visitors use our site (page views, traffic sources) — these do not identify you personally
- Preference cookies: Remember your choices (e.g., skin quiz answers)
You can disable cookies in your browser settings, but this may affect site functionality (including your cart).
Third-Party Sharing
We share your information only with:
- Stripe: Payment processing. Subject to Stripe's Privacy Policy.
- Fulfillment partners: Name and shipping address shared with shipping carriers and fulfillment providers to deliver your order
- Analytics providers: Anonymized usage data to improve our site
We do not sell, rent, or share your personal information with advertisers or data brokers.
Data Retention
We retain order records for up to 7 years for accounting and legal purposes. Marketing preferences and quiz data may be deleted upon request. We honor all data deletion requests within 30 days.
Your Rights (GDPR / CCPA)
Depending on where you live, you may have the following rights regarding your personal data:
- Right to access your data
- Right to correct inaccurate data
- Right to delete your data ("right to be forgotten")
- Right to opt out of marketing communications
- Right to data portability
To exercise any of these rights, email hello@dewritual.store. We'll respond within 30 days.
Children's Privacy
Our site is not directed at children under 13. We do not knowingly collect personal data from children. If you believe a child has provided us with personal information, contact us and we'll delete it promptly.
Changes to This Policy
We may update this policy periodically. Significant changes will be communicated via email or a notice on our website. Continued use of the site after changes constitutes acceptance.
Contact
Privacy questions: hello@dewritual.store